Monday, December 12, 2011

Cosmo Stack


Cosmopolitan magazines have been a popular read for American women since the 1960's. I began reading these magazines for pure entertainment when I came to UNT. I have never been big on "girl-talk" magazines that attempt to offer relationship and self improvement tips. Just this past week I learned something rather interesting about this magazine. Throughout the year Cosmopolitan publishes one issue a month, and on the side half of the binding is a portion to a 12 piece picture. If you collect all 12 issues during the year and chronologically stack them , you will have a picture of a "sexy" half-naked man. I was really shocked when I first heard about this, but the more I thought about it the idea seemed clever. It is an excellent marketing strategy because let's be honest, what 20 year-old girl want's half a picture of a shirtless-muscle man? No one! This marketing tactic feeds directly into the image this magazine is working to maintain. It strives to help you single women become fashionably acceptable, physically attractive, and sexually desired by hunky men.

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