Monday, December 12, 2011

Perfume or Sexfume?


Over the past couple of weeks a few of my friends and different classmates have mentioned how provocative fragrance commercials and ads can be. I have always thought the same thing after watching a commercial, but I have never brought attention to it, or really thought about why until now. To be honest the ads and commercials tell us customers absolutely nothing about the actual fragrance. You can kind of get somewhat of an idea of what the smell might be like, but assuming anything might be risky.

I have seen commercials for J'adore by Dior and thought the smell would be very sophisticated and  wonderful because they develop the character of the perfume with a very rich and chic woman. However, when I smelt it, I thought it was gross and smelled like "old ladies" but that is just my opinion. I believe the commercials entice you to want to sample the fragrance, which is good because it gets the customer into the store. It also gives you somewhat of an idea of what type of mood you feel wearing it.

The ads on the other hand usually go for the really innocent or sex factor. Take for example the Emporio Armani ad. When looking at this I the message I receive is, "If I wear this perfume some man is going to wanna take my shirt off and kiss me." Whether or not that is the message they are wanting to communicate, it's one that is being received. 

Cosmo Stack


Cosmopolitan magazines have been a popular read for American women since the 1960's. I began reading these magazines for pure entertainment when I came to UNT. I have never been big on "girl-talk" magazines that attempt to offer relationship and self improvement tips. Just this past week I learned something rather interesting about this magazine. Throughout the year Cosmopolitan publishes one issue a month, and on the side half of the binding is a portion to a 12 piece picture. If you collect all 12 issues during the year and chronologically stack them , you will have a picture of a "sexy" half-naked man. I was really shocked when I first heard about this, but the more I thought about it the idea seemed clever. It is an excellent marketing strategy because let's be honest, what 20 year-old girl want's half a picture of a shirtless-muscle man? No one! This marketing tactic feeds directly into the image this magazine is working to maintain. It strives to help you single women become fashionably acceptable, physically attractive, and sexually desired by hunky men.

Miss Representation


Throughout the semester we have discussed, countless times, how Photoshopped different media are. I have always known that models and celebrities on cover pages are altered, and understood that what I am being shown is a drastic misrepresentation of an actual woman. I will admit that there have been times in my life, when I was younger and more naive, that I compared myself to the fake women I saw, and judged my body based off of theirs. After watching Miss Representation and seeing the younger children speak about how the media are impacting their day-to-day life, and how it can cause a personal self-esteem battle I began to think about my 10 year-old sister. While I never experienced any major self issues, I am worried that it will have a bigger impact on her. Magazines and billboards were around when I was 10, but with technology rapidly advancing they are more prominent in today's society. Along with my mom, I have talked to my sister on many occasions about the importance of good self-esteem and how being a strong individual is important. However, talking can only do so much for someone.

Disney's Princess Message


As a child I grew up watching Disney movies and admiring the pretty princesses. I thought they were beautiful, and they always managed to end up with their prince. In class we talked about how young girls are potentially learning the idea that a man is supposed to save you and sweep you off your feet, and be your everything from these movies. Thinking back, I cannot say that this is true, but I also cannot confidently say the movies did not influence that idea.
Another issue we touched on was whether or not parents were explaining the "true message" of the stories to their children. I do not recall my mother really ever talking to me about the moral dilemmas the princesses faced. I also do not believe I attempted to model my behavior after any of the princesses. When I think back to the time frame of my life when Disney movies were all I watched, I recall the fun and entertainment-not the life lessons.
As an adult watching these movies it is shocking to see the way the princesses are portrayed and the way they interact with the men and princes. I definitely see how one could worry about how it would effect vulnerable young children. However, I watched these movies growing up, without explanation, and I turned out fine. I don't think a man is going to ride up on his white horse and save me, or if I kiss a frog that he will turn into my prince charming. 

Worth the Credit?


For my Modern and Popular Culture Music class we were offered, what seemed to me, a very odd and unfair opportunity to receive extra credit. Every semester the professor for MUET 3020 directs and host an educational music performance. At this performance attendees-students and their guest(s)-are exposed to various Vaudevile traditions. As a student enrolled in the class I was offered many ways to be involved with the performance that would give me extra points. One of the most interesting ways was to participate as a hula dancer; this role would have provided me with the most extra credit, and I wanted to choose this role initially for obvious reasons. However, as he began to describe the role, he revealed that women hula dancers were required to wear bikini tops accompanied with small shorts to go under the grass skirt. The professor stressed the importance of a bikini top, and said if a dancer showed up in anything different that they would be cut from the show. On the other hand, the men hula dancers were allowed to show up wearing a white t-shirt and basketball shorts to go under their grass skirts. While on the day of the show the men did not wear a shirt, they were still provided the option to do so. I do not agree with the way this situation was handled, and I think it is absurd that the professor did not take the women's feelings towards the not attire into consideration.